About the Company Vendie Inc. is a fast-growing digital solutions company specializing in social media management, web design, ads marketing, and course creation. With a mission to empower businesses and individuals, Vendie helps clients achieve their goals through innovative and impactful digital strategies.
Project Goal The goal of this project was to generate high-quality leads for Vendie’s diverse service offerings, including social media management and ads marketing. Using a targeted Facebook advertising campaign, we aimed to identify and engage potential clients who could benefit from Vendie’s digital solutions, nurture them through the funnel, and convert them into paying customers.
The Results Our focused Facebook ad campaign delivered remarkable results for Vendie Inc.:
Lead Generation: We successfully generated 800+ qualified leads from small businesses and entrepreneurs seeking digital marketing services within the first 45 days.
Discovery Calls: Out of these leads, 500+ scheduled discovery calls, showing strong interest in Vendie’s services.
Client Conversion: From the discovery calls, 150 leads converted into paying clients, with many opting for recurring services like social media management and ads marketing.
Cost Efficiency: The cost per lead (CPL) was optimized to $9 per lead, well below the industry average, ensuring a high return on investment (ROI).
Revenue Growth: The campaign directly contributed to a 20% increase in Vendie’s monthly revenue, fueling their growth and expanding their client base. We achieved this by leveraging precise audience targeting, creating compelling ad creatives, and continuously optimizing the campaign based on performance data. The results not only exceeded Vendie’s expectations but also showcased the power of Facebook advertising in driving measurable business growth.
