- About the Company
BBTex Home Décor is a leading interior design company specializing in creating stunning, functional spaces for homes and businesses. Based in Kenya, BBTex offers customized interior design services that bring beauty and harmony to any space. With design packages starting at Ksh 50,000, BBTex provides affordable, high-quality solutions to transform rooms into works of art. - Project Goal
The goal of this project was to generate high-quality leads for BBTex Home Décor’s interior design services through Facebook advertising. We aimed to reach homeowners, landlords, and businesses in Kenya who were looking to upgrade their spaces while showcasing BBTex’s expertise and affordable pricing. - The Results
Our Facebook advertising campaign delivered exceptional results for BBTex Home Décor:
Lead Generation: We successfully generated 150+ qualified leads from homeowners and businesses interested in interior design services within the first 30 days.
Consultation Bookings: Out of these leads, 70+ potential clients booked consultations, with many expressing immediate interest in transforming their spaces.
Client Conversions: From the consultations, 40 leads converted into paying customers, resulting in a significant boost in revenue for BBTex.
Cost Efficiency: The cost per lead (CPL) was optimized to Ksh 90 per lead, ensuring affordability and a high return on investment (ROI).
Revenue Growth: The campaign directly contributed to over Ksh 300,000 in sales, helping BBTex achieve a record-breaking month.
We achieved these results by using engaging ad creatives that highlighted BBTex’s affordable packages, before-and-after photos of previous projects, and precise targeting of homeowners and businesses in Kenya.
